Shedams for Brands
Get a whole country moving for your brand.
Turn your community’s movement into measurable good, or into a product activation that leaves behind an engaged audience and first-party data. Two campaign formats, one platform, built around your brief.
Nigeria-first, built for global brands · SDG 3 aligned · capped & sponsor-funded
Move for Clean Water
Impact format · capped pool, sponsor funded
$72,400 of $120,000 unlocked
Participants
48,210
Distance
312k km
Opt-ins
31,540
Two ways to move
Impact, or Prize. Or both.
Impact
Movement that unlocks donations
Your community moves to unlock a capped pool of donations to a real cause. You pay a campaign fee plus an operations fee on the donation, the charity is paid in full, and you get a verified impact report.
- An SDG 3 narrative with substance, not spin
- Capped, sponsor-funded, fully transparent
- A purpose story competitors cannot replicate
Prize
Activations that build community
Turn a product launch or seasonal push into a prized challenge. Your audience competes, engages and opts in, and you keep a sticky community and first-party data long after the campaign ends.
- Engagement and customer acquisition in one
- First-party data, not a one-off media buy
- A health halo above a crowded price war
BountyMart
Put a bounty up. Watch movers chase it.
The incentive marketplace layered on our challenges. You post the bounty, coaches host it for their people, and members win it by moving.
Research bounties
Buy verified survey responses from an active audience. You receive anonymised answers only, never participant data.
Offer bounties
Put an exclusive offer up as the prize inside a paid challenge, earned on effort rather than chance.
Hosted by real coaches
Coaches host your bounty for a share, so it lands inside groups that already trust the person putting it in front of them.
Our team sets every bounty up with you, the same hands-on way we run campaigns.
Ad placement
Be there when they finish, not when they are trying.
Be seen in the app at the moments people are proud of, and never in the middle of a session.
Home carousel
Your brand on the first screen members see, every time they open the app to log a session.
Post-activity moment
A placement that runs the second an activity completes, when people feel good and are paying attention.
Never mid-session
We never interrupt somebody who is moving. That rule protects the habit, and it protects your brand too.
Ad placement is bought on its own, separately from BountyMart. Premium members see no ads.
How a campaign works
From brief to verified report
Set the brief
Pick your format, cause or prize, the cap and the audience. We shape the challenge with you.
Launch the challenge
Your community moves to unlock donations or compete for the prize, in-app and on-brand.
Grow the community
Participants opt in, engage and stay, giving you first-party data and a lasting audience.
Report the impact
The charity is paid in full and you receive a verified report you can put in front of the board.
Who it is for
Consumer brands with a story to tell
FMCG, food and drink, banking, telecoms, insurance, energy and consumer fintech, with national or multi-market reach and a live CSR or activation budget. Bought by the Brand Director or CMO, the CSR lead, and trade and activation marketing.
- FMCG
- Food & drink
- Banking & fintech
- Telecoms
- Insurance & energy
Lead with the sponsor brief
- A capped impact pool, unlocked by real movement
- The charity paid in full, with nothing skimmed
- A verified report for ESG and comms
- Engagement, acquisition and first-party data
Let’s build your campaign
Tell us your goal and we’ll come back with an Impact or Prize concept shaped around your brand.